SEO for Google Plus

If you’re looking to promote your site or brand on Google+, you’ll want to get as much out of it as possible. What’s interesting to know is that Google+ isn’t like your typical Google organic ranking, so the same strategies don’t apply here.  There are some common threads though, and ways that you can use Google+ to your advantage. Here’s …

AlexSEO for Google Plus

2 Very Important SEO Factors

Google is and will always be updating its algorithm to keep up with its user’s expectations. Google bots are always on the lookout for websites that will “end search” Search engines are always looking for websites that deliver value to the queries of its users, and it does this by looking at many parameters. 2 of the parameters that tell …

Alex2 Very Important SEO Factors

The POWER of Long Tail Link Building

What is long tail link building? Long tail link refers to the use of phrases with 3 or more words as anchor text when building backlinks. Long tail link building is about building backlinks with long tail keywords back to the content you already have to help that content rank for more phrases. The main benefit of structuring the anchor …

AlexThe POWER of Long Tail Link Building

4 Not So Talked About On Page SEO Factors

We can only speculate at how many SEO parameters Google and other search engines are looking  at when determining which websites to rank. There are probably hundreds of them, making it very difficult to have a perfectly optimized site. But taking into account the increasing number of new sites with quality content that are popping up each day (giving search …

Alex4 Not So Talked About On Page SEO Factors

How to Make Sure You Don’t Have Duplicate Content on Your Site.

Duplicate content it’s a phrase that all of us in SEO both fear and dread, and a phrase that webmasters try their best to ignore. As marketers, we often think of duplicate content as rehashed content – usually in the form of articles and posts that provide little value to visitors and are completely ignored or even penalized by search …

AlexHow to Make Sure You Don’t Have Duplicate Content on Your Site.

Choosing the Right Website Style

When deciding to go after a new niche or keyword one of the first questions that comes to mind is: what type of website should I build? A Sniper site – Targeting one product (keyword), 3 to 4 post site Or a Blog type site – Targeting one product (or more) but with a more robust site that has multiple …

AlexChoosing the Right Website Style

Site Speed – Important for SEO and User Experience

There are thousands of on page SEO factors and each one counts (even a little), so the more on page factors you have right the better. Because when you add them all up they can make a big difference in the number of backlinks you’ll need to get top rankings. The more on page factors you have going for you …

AlexSite Speed – Important for SEO and User Experience

By Humans, For Humans: Using Humans.txt as a Trust Indicator

In a world where content is king and Google Analytics is everyone’s report card, it’s easy to forget that when it comes down to it, humans are the ones creating websites. When visitors lands on your website, they look for visual clues that your site is trustworthy. Trust indicators are diverse, ranging from a privacy policy, a disclaimer, or a …

AlexBy Humans, For Humans: Using Humans.txt as a Trust Indicator

Using schema.org to Increase your Clickthrough Rate

Schema.org came to be thanks to the collaboration of the 3 big search engines; Google, Yahoo and Bing. This site contains a list of website markups you can add to your website that will be recognized by the big 3. These markups will help search engines read and display rich snippets in their search results, making your website more visible …

AlexUsing schema.org to Increase your Clickthrough Rate

How Does Google Determine What is a High Quality Website?

“Our site quality algorithms are aimed at helping people find high quality sites by reducing the rankings of low quality content” Amit Singhal I’ve always said that in order to build a long term online business, you have to have your visitors in mind at all times when building your website, doing your best to over deliver on content quality …

AlexHow Does Google Determine What is a High Quality Website?