It’s no secret that Google has been waging something of a war against spammy backlinks in recent months. Their algorithm has been beefed up, revamped and revised repeatedly to make low quality links less valuable and in some cases detrimental to your site. Of course like in all wars there has been some collateral damage. Through all of the recent …
Taming Panda and Penguin – What Do Search Engines Really Want?
Since early 2011, Google has repeatedly updated and changed their core algorithm in such a way that tens or even hundreds of thousands of websites saw significant rank loss. One day at the top of the results for their target terms and the next scrapping for hits. There has been plenty of discussion about what Panda and later Penguin did …
Taking Advantage of the Penguin Update and How to Recover From It
It’s been more than a week since the latest Google algorithm update (the Penguin update) and all of us in the SEO and IM world are still assessing the damage. I’ve received a lot of feedback during the past week from fellow IMers on how their rankings and traffic has dropped dramatically, some of them are even considering the idea …
What to do About Google's New Major Algorithm Update
Google has started to roll out its new algorithm aimed at penalizing overly SEO’ed sites and it’s hitting hard on as they say “the bad guys” but some “good guys” are suffering too. Search results are quite weird at the time of writing this but I hope things will start to normalize soon. Here’s what Google is saying: http://googlewebmastercentral.blogspot.com/2012/04/another-step-to-reward-high-quality.html But …
Is There Such a Thing as Too Much SEO? Google says “Yes”
According to Matt Cutts (Google’s head of the search spam team) Google will be releasing a new algorithm which will penalize overly SEO’ed sites. Too much SEO? What does that mean? In an attempt to “level the playing field” between sites with good content and low rankings, versus overly-optimized sites, Google is targeting sites which have “too many links” or …