One of the best methods I use to support or back up nearly any claim in copywriting is the power of statistics. Even if the research out there doesn’t look good for you or the product you are promoting, you can actually flip the statistics to turn them in your favor. There’s nothing unethical about it and I’m not implying …
5 Online Copywriting Tips to Turn Your Visitors into Buyers
When it comes to writing for the web, you’ve got to take into account the fact that people won’t read every word. They’ll naturally skim, scan and look for reasons NOT to continue reading. That’s where great web copywriting comes into play. With these five tips in mind, you’ll be able to grab your readers attention, direct them effectively through …
Add Credibility And Trust To Your Site With rel=”author” And rel=”me”
There’s a new kid on the block for on page SEO called authorship markup. In reality authorship markup has been around for a while, but Google just started supporting it in June. I think that Google will be using authorship markup to identify quality content and as a trust factor from webmasters that implement this. There are hundreds of signals …
How Does Google Determine What is a High Quality Website?
“Our site quality algorithms are aimed at helping people find high quality sites by reducing the rankings of low quality content” Amit Singhal I’ve always said that in order to build a long term online business, you have to have your visitors in mind at all times when building your website, doing your best to over deliver on content quality …
Google Plus and SEO
I’m sure by now you’ve heard about Google + and the Google + 1 button and you may be wondering what SEO implications will this have. To answer that question we have to understand the intentions behind these new services that Google is providing. In my opinion with the + 1 button Google is trying to complement their algorithm with …
Give Searchers What They Want And Google Will Give You What You Want
Many Internet marketers are always thinking about when the next Google algorithm change is going to be and how will it affect them. Just recently with the Panda update you can read in the Warrior Forum and in other forums stories of people’s traffic and income declining. And instead of analyzing what they did wrong everybody was blaming it on …
Keyword Research Method Using SKCA
I have been asked a lot by SKCA users what keyword research method do I use to find “Amazing” keywords to target, so I wanted to make this short video to demonstrate one of the ways I do it. I only have 2 methods that I use when doing keyword research, a quick one that takes me around 30 minutes …
Here Are The 4 Things Your Keywords MUST HAVE For Them to Make You Money
STOP going after the wrong keywords!! As you probably already know, in internet marketing everything starts when you choose a keyword. This is the most important factor that determines your online success. If you do this wrong you are going to waste a lot of time and money, but do it right, and the world becomes a very happy place. …