There’s a new kid on the block for on page SEO called authorship markup. In reality authorship markup has been around for a while, but Google just started supporting it in June.
I think that Google will be using authorship markup to identify quality content and as a trust factor from webmasters that implement this.
There are hundreds of signals that as a webmaster you can send out to Google to improve your SERPs, and if you’re playing the SEO game you might as well send out all the signals you can.
Here’s how to implement this on your blog:
First to do this you must have a Google profile or a Google + account.
Once you’ve set up your profile with Google the next step is to add in your About Me page a link to your Google profile like this:
<a href=”https://plus.google.com/100551926183633496987″ rel=”me” target=”_blank”>Google Plus profile</a> (or whatever anchor text you want) you can see how I did it here.
Then to close the circle you add a link from your Google profile page back to your about me page.
Then if you’re using WordPress you go to Appearance => Menus, and in there on the top right corner of the page click on Screen Options and then from the fold out menu check the box for “Link Relationship (XFN)”
After that you just edit the About Me menu item and in the field that says Link Relationship (XFN) you put: me (don’t forget to hit Save Menu)
Then you can check if everything is working Ok by putting your URL in the Rich Snippets Testing Tool.
It’s a pretty simple process but one that I think will have a positive impact on you rankings
Please share your opinion about this by leaving a comment below